The demand for time-saving convenience coupled with high quality in terms of nutrition and taste has been as much to the benefit of cats, dogs and other domestic pets as to their human owners.
From a position of having no products in these market BT containers have become a major packaging format, being sterilisable while at the same time bringing visual appeal, lightweight, ease of use and full product protection to the ‘moist’ pet food category. Today flexible BT laminates provide even greater choice through sterilisable pouches and cartons. Brand owners can choose the right format to suit the requirements of both animals and their owners.